History of 峠の釜めし, Hanging Paper and 荻野屋

October 15, 1885	In-premises operations begin at Yokokawa Station. Ekiben "Omusubi" (station bento) goes on sale. Ekiben sales are the second oldest in Japan after Utsunomiya -the way the world works October 15, 1885 Shinetsu Main Line opens between Takasaki and Yokogawa.
July 8, 1937	Katsuichi Takamizawa becomes the second president. -the way the world works May 1937 World Exposition in Paris
August 12, 1946	Kazushige Takamizawa becomes the third president.
1947	Started selling sweet potato lunch boxes and croquettes. -the way the world works May 3, 1947 Japan's Constitution goes into effect.
1948	Began selling grilled squid in mineral spring water.
1949	Started selling black tea (with salt due to unavailability of sugar).
1950	Started selling specially selected rice "Makunouchi Bento". -the way the world works July 1950: Kinkakuji Temple burns down.
May 12, 1951	Mineji Takamizawa becomes the fourth president.
1957	President Minejizu originated the idea of "Touge no kamameshi". -the way the world works January 1957 Antarctic observation team establishes Showa Station.
November 1, 1957	Received the Minister of Health and Welfare Award.
February 1, 1958	Touge no kamameshi" is launched at Yokokawa Station. The product becomes a big hit, gaining popularity through word-of-mouth promotion among passengers, which leads to its publication in a well-known magazine. On October 18 of the same year, the Emperor's visit to the Toyama National Athletic Meet was honored by the loading of Touge no kamameshi at Yokokawa Station. 1960 120 yen -the way the world works December 1958 10,000 yen bill issued September 1960 Full color TV broadcasting begins.
1961	"Touge no kamameshi" was exhibited at the Yokohama Takashimaya Ekiben Fair.
April 20, 1962	Touge no kammaeshi Drive-in (later OGINOYA Drive-in Yokokawa) opens on the south side of Yokogawa Station along Route 18. Showa 37, 120 yen -the way the world works October 1963 Nuclear power generation begins in Tokai-mura
October 29, 1964	Reorganized from a limited liability company to a joint stock company. -the way the world works October 10, 1964 Tokyo Olympics begin February 7, 1965 Vietnam War begins. June 29, 1966 The Beatles arrive in Japan
June 1967	TV drama "Kamameshi Couple" (Fuji Television's Saturday Theater) begins airing, based on President Mineji. Touge no kamameshi" became well-known throughout Japan. 1968 200 yen 1969 200 yen 1970 250 yen 1973 300 yen -the way the world works May 1969 Tomei Expressway fully opened to traffic July 20, 1969 Apollo 11 lunar landing March 1970 Japan World Exposition, Osaka, Japan February 3, 1972 Sapporo Winter Olympic Games March 15, 1972 Sanyo Shinkansen Line opens between Tokyo and Okayama November 16, 1973 First Oil Shock Oil Crisis October 14, 1974 Shigeo Nagashima of the Giants retires. April 30, 1975 Vietnam War ends.
March 29, 1978	Newly built Drive-in Yokokawa store opened. Completed full reconstruction and large septic tank. -the way the world works May 20, 1978 Narita New Tokyo International Airport opens
October 1, 1978	Inauguration of OGINOYA Drive-In, Inc. Tadaaki Takamizawa is appointed president.
March 25, 1979	Mineji Takamizawa, the fourth president, becomes chairman of OGINOYA Inc. Kyoko Takamizawa becomes the fifth president of OGINOYA Inc. 1979 600 yen -the way the world works June 28, 1979 Tokyo Summit held
July 1, 1980	Karuizawa branch opens. 1981 700 yen -the way the world works June 23, 1982 Tohoku Shinkansen Line opens between Omiya and Morioka
April 21, 1983	Drive-in Suwa Interchange store opens. -the way the world works January 27, 1983 Seikan Tunnel penetrated
September 17, 1983	Passing away of the Chairman, Mineji Takamizawa. -the way the world works October 3, 1983 Miyakejima erupts
July 12, 1985	Drive-in Yokokawa Completely remodeled inside and outside of the facility. 1986, 700 yen 1989 800 yen -the way the world works April 1, 1987: Japanese National Railways divided and privatized; JR begins operations. March 13, 1988 Seikan Tunnel opens January 8, 1989 New era name "Heisei" comes into effect. April 1990 Bubble economy collapses
July 20, 1994	Drive-in "Sakuno OGINOYA" opens in front of Saku Interchange on Joshinetsu Expressway. 1994 800 yen
July 15, 1995	Cumulative sales reach 100 million units.
January 20, 1997	Drive-in Nagano opened near Nagano Interchange on Joshinetsu Expressway. -the way the world works February 1997 Birth of cloned sheep April 1997: 5% consumption tax introduced
October 1, 1997	Yokokawa Station became a departure and arrival station when the JR Shinetsu Main Line between Yokokawa and Karuizawa was discontinued. Shinkansen bullet train to Nagano opens. Touge no kammaeshi" on-board sales begin between Takasaki and Karuizawa. (Sales consigned to Japan Restaurant Enterprise Co.) 1997 900 yen -the way the world works February 7, 1998 Nagano Winter Olympics begin.
October 1999	Suwa Interchange Branch Receives Minister of Health, Labor and Welfare Award -the way the world works September 10, 2001: Cattle suspected of having mad cow disease confirmed. September 11, 2001: The 9/11 terrorist attacks in the U.S. May 31, 2002 World Cup Korea/Japan May 27, 2003 Five laws related to personal information protection enacted.
November 2004	Participated in the National Famous Ekiben Competition held in California, U.S.A. First overseas production and sales of Touge no kmamameshi; sold out 2,000 servings in 4 days. -the way the world works October 23, 2004 Chuetsu Earthquake February 16, 2005 Kyoto Protocol enters into force. January 9, 2007 Defense Agency transitions to Ministry of Defense.
October 1, 2009	Cumulative sales exceeded 150 million units.
October 2009	Central Kitchen Awarded Minister of Health, Labor and Welfare Award
October 2010	Nagano Branch Receives Minister of Health, Labor and Welfare Award
December 2010	Central Kitchen Gunma Prefecture Food Voluntary Hygiene Control Certification
April, 2017	Opened a store at the GINZA SIX commercial facility. This is the first store in Tokyo.
December 2028	Factory and store OGINOYA HACHIMANYAMA opened in Suginami-ku, Tokyo 2028 1,100 yen
March 2021	荻野屋弦 Yurakucho" opened under the elevated JR Yurakucho Station
October 2021	OGINOYA OHACO opens in Keio Crown Street, Sasazuka Station, Keio Line
June 2022	荻野屋弦 Kanda" opened under the elevated JR Kanda Station

History of Touge no kamameshi, Label and OGINOYA

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